Taglines. Slogans. A single line having the whole hierarchy of the company behind it. Taglines are what gives you the first impression of a company. It is what sums up the whole ideology of the company. Here we have a look at some of the eye-catching slogans of various automotive companies!
Power, Beauty and Soul
The first words that come up when you fire up the British beauty which manages to bring ‘sports’ and ‘luxury’ into one sentence. And how accurate it is.
Live to ride, Ride to live
Golden words for the cruiser and the highway runner. Just lay back and enjoy your life aboard the Harley that you drive. The company also adorned the famous slogan “The Road Starts here. It never ends.” I completely agree with that!
Zoom, zoom, zoom!
Yes, you read it right. No, it’s not my younger brother trying to play with his Hot Wheels. It’s Mazda, the pocket-sized rocket to clench you by your collar and pull you into a corner with all its might. Off you go!
Power is nothing without control.
This is the tyre manufacturer- Pirelli. Found on most expensive sedans, it rightly provides the machine with its required grip to fulfil the driver’s fantasies.
Mean but green.
I hate this. The worst tagline. Mean? Green? All in one? That’s like having a spicy biryani with some sweet curd. No, just no. Prius, why were you born? What gives you the right to exist! Please be good and leave us in peace. No photo for this. I mean no disrespect to this place.
Vorsprung Durch Technik.
It means “Advancement through technology.” Used by the four-ringed company, advancement through rheo-magnetic suspension and Active LED lights has surely given the company a stronghold in the automotive segment,
Excellence through passion.
Maserati. The trident of the devil. Right from the design to the performance, Maseratis reek of excellence. What made it all possible? Passion. Pure passion. The company has moved onto “Luxury, sports and style cast in exclusive cars”. To hell with it. Passion is what is needed. Passion for keeping the combustion era alive. Passion for lightening up the soul with the throaty exhaust. Passion to drive.